Hi!

My name is Claudia. In 2016, freshly graduated
from International Lifestyle Studies, I decided I
wanted to change and help how companies think
and innovate. IT'S SPOTTED is my way to do that,
step by step.

I have a background in trend research, concept
development and market research. That's why
I call myself a creative strategist.

Sounds good right?

SPOT

The world around us is changing at a fast pace, but are you keeping up with it? Because of all the developments going on, it’s hard to filter what is or isn’t relevant for you and your company. With this issue, I can help you. According to your wishes, I spot opportunities within target groups and trends within your market.

SHOW

With the use of design thinking and brainstorm techniques I can teach you and your employees or costumers how to use opportunities in society in your advantage. In these sessions, creativity is stimulated, and I will dare you to work together to think outside of the box and develop real concepts.

SOLVE

Does your company have a problem? Or maybe you have spotted an opportunity, but you don’t know how to use it in your advantage? I can solve this problem by developing a strategy on how to tackle those problems or use those opportunities.

BLOG

THE LATEST NEWS

NATIONALE NEDERLANDEN

Together with one of my former colleagues, Michiel Bloemendaal, I participated in Battle of Concepts. We decided to work on…
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BRAINSTORM OXFAM NOVIB

Oxfam Novib invited two of my colleagues and I to think along at a brainstorm session at their head office…
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MAGGI TALENT DAY

On thursday the 2nd of february I got the opportunity to be a participant at the MAGGI Talent Day. The…
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WATERSCHAP AA EN MAAS

Currently, I am working on a project for Waterschap Aa en Maas. One of the problems they face as a…
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TAKE A LOOK AT MY PORTFOLIO TO SEE WHAT FUN STUFF I'VE ALREADY DONE

SHALL WE TALK ABOUT THE POSSIBILITIES WHILE HAVING A CUP OF COFFEE?